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The methods behind using LinkedIn as a business tool

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Industry expert Phil Calvert advises on the best way to use LinkedIn and employ your profile as a tool that will help draw your ideal clients to you. Learn from Phil about the benefits of using LinkedIn as a marketing tool and useful skills such as conversation techniques to use with potential clients and how you can build a relationship with them. Watch now as Phil offers tips on how to use your LinkedIn page as a representation of the value your services can offer.

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